in other news, i just found the silliest #fashion collaboration i’ve seen in a while: the north face × international klein blue.
1) there’s nothing special there, it’s just some of their summit series stuff in solid blue or a decor that seems to imply runny blue paint on white
2) international klein blue is synthetic ultramarine in a very specific matte resin binder meant to make the finished paint layer look as much as possible like dry pigment. it’s not replicable as such on fabric. also, it looks very specifically dry and granulated and matte, not runny.
3) you’d think after @GreatDismal wrote of his advertising magnate from hell, hubertus bigend, that he wears a suit in international klein blue because its intensity unsettles people, you wouldn’t really want to be evoking that… entire idea of faux-ikb as a status marker on clothes.
but here we are.