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I could not agree more with @joeyh:
https://joeyh.name/blog/entry/become_ungoogleable/

As I in my yesterday's blog post:
“Each passing day brought forth an ever-increasing deluge of hyper-SEO-optimized, meaningless content and tech-centric sites merely driven by profit, overtaking the slots that were once reserved [in the first page of search engines] for passionate individuals with independent blogs.”

And for that, I'm editing my robot.txt now as well…