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I may be late to the party on this, but boy does Hackensack know how to miss the mark. They were looking for a new, trendy name for their downtown. So they picked.... the Hacken? (Stale in 1/2 hour, but fun for now) The Hack? No. They picked. The Sack.
downtownhackensack.org/thesack

Semi-lewd 

@craigmaloney And a couple of towns over is the town of Nutley. I fear their rebranding.

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