Would you prefer a free service that uses advertising based on:

Interests you periodically select during a survey sent out every few months/once a year

Or

Interests the service's organization infers based on your usage of the service?

Imagine the company provides a service similar to Google or Amazon. The survey is a barrier to entry in this situation.

Follow up question:

Imagine this were a service like Facebook or Twitter. Same two questions

Would you prefer a free service that uses advertising based on:

Interests you periodically select during a survey sent out every few months/once a year

Or

Interests the service's organization infers based on your usage of the service?

@brandon
I guess that depends on the type of service. A questionnaire only is best for privacy but less reliable on accuracy. I'll chose that one

Follow

@sproid I certainly would choose that one as well

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